# AI Pricing & Plans

## Overview

WhatSnap AI operates on a credit-based system called **Snaps**. Each AI-powered message consumes one Snap. Choose the plan that matches your conversation volume and scaling needs.

***

## Available Plans

### Starter

**$29.00/month**

| Feature                 | Details                        |
| ----------------------- | ------------------------------ |
| GHL Account Connections | 1                              |
| Lines Included          | 1 (iMessage, SMS, or WhatsApp) |
| Messaging               | Unlimited                      |
| Snaps Included          | —                              |
| Extra Snap Cost         | $0.05 USD                      |

Best for: Small businesses testing WhatSnap or handling low message volumes.

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### Freedom Starter

**$119.00/month**

| Feature         | Details   |
| --------------- | --------- |
| Snaps Included  | 2,000     |
| Support         | Standard  |
| Extra Snap Cost | $0.03 USD |

Best for: Growing businesses with moderate AI conversation needs.

***

### Pro AI Performer

**$247.00/month**

| Feature         | Details   |
| --------------- | --------- |
| Snaps Included  | 5,000     |
| Support         | Premium   |
| Extra Snap Cost | $0.02 USD |

Best for: Established businesses with high-volume lead engagement.

***

### Ultimate Scale

**$497.00/month**

| Feature         | Details    |
| --------------- | ---------- |
| Snaps Included  | 12,000     |
| Support         | Premium    |
| Extra Snap Cost | $0.015 USD |

Best for: Agencies and enterprises managing multiple accounts or high-traffic campaigns.

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## Plan Comparison

| Plan             | Monthly Price | Snaps Included | Extra Snap Cost | Support  |
| ---------------- | ------------- | -------------- | --------------- | -------- |
| Starter          | $29           | —              | $0.05           | Standard |
| Freedom Starter  | $119          | 2,000          | $0.03           | Standard |
| Pro AI Performer | $247          | 5,000          | $0.02           | Premium  |
| Ultimate Scale   | $497          | 12,000         | $0.015          | Premium  |

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## Understanding Snaps

A **Snap** is consumed each time the AI agent sends a message on your behalf. This includes:

* Responses to incoming lead messages
* Follow-up messages in ongoing conversations
* Automated outreach messages

{% hint style="info" %}
**Tip**: Monitor your Snap consumption in the WhatSnap Dashboard under **Message Consumption** to understand your usage patterns and choose the right plan.
{% endhint %}

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## Choosing the Right Plan

| Your Situation                          | Recommended Plan |
| --------------------------------------- | ---------------- |
| Just getting started, low volume        | Starter          |
| 50-100 AI conversations/day             | Freedom Starter  |
| 150-250 AI conversations/day            | Pro AI Performer |
| 300+ AI conversations/day or agency use | Ultimate Scale   |

***

## Upgrading & Downgrading

You can change your plan at any time from the WhatSnap dashboard:

1. Navigate to **Settings** → **Billing**
2. View your current plan and available options
3. Click **Upgrade** or **Downgrade** as needed
4. Changes take effect on your next billing cycle

{% hint style="warning" %}
**Note**: When downgrading, ensure your expected usage fits within the new plan's Snap allocation to avoid overage charges.
{% endhint %}


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